miru

Held by Miru, connected cushions for people who live apart.

Say I’m here without saying anything.

Connected cushions that glow softly between people who live apart. One for you. One for someone on your mind.

Reserve your set

First Hold edition · limited to 100 pairs

Scroll to see how it works.

For the person you think about when your phone is face down.

You already have messages, calls, photos, and voice notes. Held is for the smaller moments. When you want them to know you're there, without starting a conversation.

A glow is enough.

The object

A soft thing,
made to be held.

Miru cushion glowing warm amber like a quiet lamp

The weight

A quiet lamp, most of the time.

Heavy enough to feel real when held, soft enough to keep on the sofa as a warm amber light.

Person holding a glowing Miru cushion close

The glow

Hold yours, theirs glows.

Across cities or time zones, your touch shows up in their room as warm light, no message, no reply.

Close-up of soft wool fabric

The wool

Warm before it does anything.

Fabric produced in UK over slow, dense foam. Soft to want in your lap, structured enough to hold its shape.

Cushion cover unzipped, showing inner pillow

The cover

Comes off. Goes in the wash.

The outer wool sleeve unzips and washes clean, while the electronics stay safely sealed inside.

28 × 28 cm · fabric produced in UK over slow foam

Warm amber 2200K · Wi-Fi · weeks per charge

Miru cushion presented as a gift on a table
Keep one. Give one.

Selected for exhibition

Reserve your pair, or join the list.

First Hold now, or general availability in spring 2027.

Closes when production startsPrice rises to €199 at general availability.

First Hold Edition

For the people who want to be first to hold each other this way.

  • Among the first 100 pairs ever made
  • Numbered, with a handwritten note from the founder
  • Refundable until your pair ships in spring 2027
€159

First Hold price for the pair · €199 from spring 2027.

Fully refundable until your pair ships in spring 2027.

General availability

Not ready yet?
Join the list.

Opens after First Hold ships, €199 for the pair, spring 2027. We'll write you a quiet note when it's ready.

No payment. Unsubscribe any time.

What happens next

01

Reserve

€159, paid in full today, securing one of the First Hold pairs.

02

Follow the making

Quiet updates from prototype to production, textiles, glow tests, the small decisions.

03

Receive your pair

Two cushions ship in spring 2027. Keep one. Give one.

Laurens, founder of Miru Studio, holding a Held pillow

A note from the studio

A note from Laurens, founder of Miru

I started Miru because I kept missing people in small, unspeakable ways, my mother in another country, a friend across a time zone, the quiet between calls.

I wanted something that could say I’m here without asking for anything back. No messages. No notifications. Just light.

LaurensFounder, Miru Studio

Questions before you reserve? Write to me at laurens@ramsenthaler.com.

Quietly answered

What people ask before reserving.

  • Yes. About half the people reserving so far are buying it as a long-distance gift for couples; the other half for family, parents, adult children, siblings, and close friends in different cities. If you love someone and live apart, Held is for you.

Still wondering something? Write to us , we read every message.

Reserve your pair · €159